Today, ChinaNet Online Holdings, a leading Internet technology company focusing on providing RMB sales channel expansion service as well as entrepreneurial management and networking service, announced the launch of a major update in content, functionality and format to its subsidiary website 28.com.

28.com is a web portal that connects SME franchisors with new franchisees, Internet advertising and marketing with other value-added communication channels, brand management and sales solutions, and cloud-based management tools. The site has been revamped to include upgrades in site navigation and streamlining of its comprehensive category listings. Additionally, larger image dimensions on the site gives customers more visual area to their exhibit space.

“The new website better showcases 28.com’s products, services, and solutions,” stated George Chu, ChinaNet Online’s Chief Operating Officer. “In addition, we have included a prototype of a 3rd party-jointed developed O2O tracking system, which has demonstrated an increase in sales leads conversion rate by more than 20% within the first month of implementation and it is the first of its kind in the industry. We believe this upgrade will help to support new customer registration and increase real-time sales leads through streamlined functionality. This version better positions 28.com as a premier Internet property in the China SME community and as the largest merchant marketplace for franchise opportunity seekers in China.”

For more information on ChinaNet Online Holdings, visit www.chinanet-online.com.

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