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Signature Eyewear, Inc. (SEYE) Keeps an Eye Out for Market Opportunities

Signature Eyewear, Inc. is a designer and marketer of sunglasses and prescription eyeglass frames. They concentrate their efforts on stylish design for today’s fashion-conscious consumer. Located in Los Angeles, California, they trade on the OTCBB and have a market capitalization of $4.3M.

Considered part of the Medical Instruments and Supplies sector, they commit themselves to the fashion accessories aspect of their business to serve customers who continue to demand unique and stylish eyewear. They market their products under the following international brand names: bebe eyes, Laura Ashley, Cutter and Buck, Carmen Marc Valvo, Dakota Smith, Hart Schaffner Marx, Hummer, and Nicole Miller. They also market eyewear under their own Signature name.

Signature Eyewear’s customers are opticians, optometrists, ophthalmologists, and major retail chains. The company began in 1982 and now markets eyewear in 22 countries. They have a European office and warehouse in Liege, Belgium. They plan to focus their distribution efforts for growth in Latin and South America.

Signature has over 60 members in their direct sales force team. This team services independent optical retailers. Optical independents make up 55% of the frame business and Signature is working to increase revenues in this market sector.

The key to continued growth for Signature Eyewear is in giving great value and service to their customers. They also plan to add new quality eyewear brands to their existing portfolio of fashionable products. They are passionate about their commitment to design excellence and seek to continue their innovations in this area to serve their clientele better.

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