Targeted Strategies for Today's Evolving Markets

MissionIR Blog

NutraCea (NTRZ) is Doing Great Things With Rice

With headquarters in Phoenix, Arizona, NutraCea is a leader in stabilized rice bran nutrient research and dietary supplement development. They concentrate on the processing and distribution of stabilized rice bran and other proprietary rice bran-based ingredients and formulations. Rice bran, including the germ, is the outer layer of the brown rice kernel after removal of the husk.

Trading on the OTCBB, NutraCea is part of the Major Diversified Food industry. Their current market capitalization is $89.88M. Founded in 2000, the company sees their corporate mission as delivering nutritious stabilized rice bran-based food ingredients and derivatives to the worldwide market.

They seek to promote stabilized rice bran-based food ingredients and derivatives use in all food and nutraceuticals applications. They desire this for both commercial and humanitarian purposes. They are also working to make NutraCea rice bran one of the world’s leading food ingredients for pet food and feed manufacturers.

For human nutrition, the company sells three derivative products made from NutraCea rice bran. In canisters, these products are RiSolubles®, RiBalance™ and RiFiber™. NutraCea’s all-natural RiBran Isolate is a meat enhancer. It is an allergen-free, functional ingredient, which can replace all or some of the traditional supporting proteins in meat emulsion systems. It can also increase product yield.

The company also sells rice bran for food ingredients. Rice bran integrates easily into finished foods. The company sells their rice bran and derivative products in bulk for food manufacturers. They are available in granular, fine, and extra-fine lines. NutraCea also sells their rice bran products as high-end ingredients for equine athletes. They are using their successes in that area to develop products for high-end pet food.

The company’s rice bran or derivative-based foods and formulations, contain protein, vitamins, minerals, phytonutrients, and antioxidants. Their products are all-natural and hypoallergenic. They are also a Low Glycemic Index food. In addition, they are GMO free, gluten free, and trans-fat free, with a guaranteed shelf life of one year.

On June 26, NutraCea announced they signed a definitive agreement with the Bright Food Investment Group, a subsidiary of Bright Food Group, China’s largest food conglomerate. The agreement is to build the world’s largest rice-bran oil refinery. This new rice-bran oil refinery will process an estimated 500,000 metric tons of raw rice bran each year. This facility will be used to produce rice bran oil, new patent-pending defatted rice bran, and stabilized rice bran. These will all find use in a broad spectrum of food applications. NutraCea sees the value in rice for the long haul, for consumers, and their shareholders alike.

Let us hear your thoughts below:

This entry was posted in Small Cap News. Bookmark the permalink.

Leave a Reply

Your email address will not be published. Required fields are marked *