When your product line includes six of the top brand names in the home furnishings business, you know you’re doing something right. Being the largest residential furnishing manufacturer in the United States doesn’t hurt your reputation either. That’s what Furniture Brands International, Inc. (FBN) is, and they’re proud of those facts.
Located in St. Louis, Missouri, Furniture Brands International trades on the NYSE as part of the Home Furnishings and Fixtures sector. They began operations back in 1836 and were originally a shoe manufacturer. Today, they furnish homes with quality-crafted products and have a market capitalization of $627.5M.
FBN sells their products mainly through furniture retailers. However, they also sell their lines through dealers, national and regional department stores, and chain stores. They also utilize channels such as specialty shops and designer showrooms. Their focus as a company is to offer their customers stylish, elegant furniture designs.
They do it all. Through their subsidiaries they design, manufacture, source, market and distribute residential furniture across America. Their commitment is to employ multi-talented fashion designers for their furniture products. They also focus their investment resources on research and development of innovative products.
FBN’s six major brands are Broyhill, Drexel Heritage, Henredon, Lane, Maitland-Smith, and Thomasville. They manufacture bedroom, dining room, and living room furniture. Some of their other lines are stationary, upholstered products and occasional furniture such as tables and home office products. They also market decorative accessories.
Furniture Brands International, Inc. is working hard to position themselves as the premier ,branded consumer products company in the home furnishings sector. Their goal is to focus on their top-of-the-line brand names to form solid relationships with their customers. With this strategy, they hope to furnish homes across the United States and around the world for a long time to come.
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