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MissionIRNewsBreaks – Youngevity International Inc. (NASDAQ: YGYI) Inks LOI with BeneYOU, LLC

Leading multi-channel lifestyle company Youngevity International (NASDAQ: YGYI) and BeneYOU LLC, a nutritional and beauty products company, this morning announced the execution of a non-binding Letter of Intent (“LOI’) detailing YGYI’s purchase of certain assets of BeneYOU. The companies intend to complete a definitive asset purchase agreement within the next few weeks, and plan to close the transaction by the end of the month. “Given the size of the integration and the amount of communication that will take place between both companies we felt that disclosing where we are in the acquisition process was prudent. Assuming a successful close, we will share additional information regarding the transaction at that time,” Youngevity president and CFO Dave Briskie stated in the news release.

To view the full press release, visit http://ibn.fm/Mb7Yy

About Youngevity International Inc.

Youngevity International Inc. is a multi-channel lifestyle company operating in three distinct business segments, including a commercial coffee enterprise, a commercial hemp enterprise and a multi-vertical omni direct selling enterprise. The company features a multi country selling network and has assembled a virtual Main Street of products and services under one corporate entity. YGYI offers products from the six top-selling retail categories: health/nutrition, home/family, food/beverage (including coffee), spa/beauty, apparel/jewelry and innovative services. For more information, visit the company’s website at www.YGYI.com.

NOTE TO INVESTORS: The latest news and updates relating to YGYI are available in the company’s newsroom at http://ibn.fm/YGYI

About MissionIRNewsBreaks

MissionIRNewsBreaks provide a rapid summary of corporate news that catch the attention of MissionIR. MissionIRNewsBreaks are created by our Team of professional journalists that keep a constant eye on the markets, these posts are designed to inform you on the latest happenings of our clients and other publicly traded companies on our radar. From earnings, acquisitions and agreements to conference attendance and clinical study results, our news breaks keep you up-to-date with the day’s top movers. MissionIR is primarily focused on strategic communications. We have executed countless communications programs to address the needs of companies ranging from start-ups to established industry leaders, gaining valuable experience and the expertise necessary to determine the most effective strategy for any given situation.

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