Yesterday just before the closing bell, DigiNext, a joint venture between Digiplex Destinations and Nehst Media Enterprises, announced that the first title of its 2013-14 season, The United States of Football, opens in select theaters on August 23. The nationwide release will follow on August 30 and September 6 and expand the movie’s release to more than 120 theaters that are members of Screenvision’s 14,000+ theater footprint.
The movie follows father, football fan, and sports journalist Sean Pamphilon as he struggles with the question, “Should I let my kid play?” Pamphilon’s film explores the dark side of the nationally beloved game and its players, with a focus on the increasing incidents of brain injury, dementia, and slow death resulting from repeated head trauma.
The United States of Football examines football coaching and training from Pee Wees to the pros and looks at the steps that can be taken to protect players while preserving the excitement and integrity of football. The film ends in pain and hope; some football legends wither away and leave angry, while others bravely continue fighting to reform football.
“This feature, which is ultimately all about a topic every parent and thoughtful football fan needs to reflect on, is a milestone for DigiNext and Digiplex,” remarked Digiplex’s CEO and Chairman, Bud Mayo. “It is our first truly national release thanks to our recently announced partnership with Screenvision and our many friends in the exhibition industry. With growing media attention on the subject, we hope the conversation continues to widen. If those entrusted with the kids who play can demonstrate to parents they can protect those players, we can save the sport so many of us love.”
“As a father, former college player and coach, it’s a pleasure to bring out this important film and to bring attention to the issue of who is coaching our kids at the youth sports level,” said Nehst Chairman and Founder, Larry Meistrich. “The film also puts a human face on our NFL heroes by calling attention to their lives after the game.”
On opening night, audiences will be treated to in-theater appearances from legendary football stars and a live Question and Answer Session with the filmmaker and featured former players. A portion of box office proceeds will go to the Kevin Turner Foundation and the Gridiron Greats Assistance Fund.
For more information on Digital Cinema Destinations, visit www.digiplexdest.com
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