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Category Archives: Market Basics

Introduction to Financial Statements

When looking at a company’s financial statement for the first time, all the numbers and terminology can be intimidating. But if you know how to analyze them and what they mean, financial statements can easily be the difference of a … Continue reading

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Qualitatively Analyzing the Industry

When investing, it’s crucial to consider each industry’s customer base, industry-wide growth, regulation and business cycles. For instance, if an industry isn’t growing, a company will have to steal market share in order to grow. Furthermore, if an industry is … Continue reading

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What is Fundamental Analysis?

Fundamental analysis is used to determine a security’s value by focusing on the actual business of the company and its future prospects. This technique also includes evaluating specific industries or the economy as a whole. Put simply, the term refers … Continue reading

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Qualitatively Analyzing the Company

Instead of looking at the financial statements right away, let’s take a look at ways to measure the qualitative value of a company. The first thing to ask when qualitatively analyzing is “what is the company’s business model” or “how … Continue reading

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