Blue Calypso develops and delivers mobile engagement and social advocacy solutions to retailers and product manufacturers via its patented portfolio of products, including Mobile Advantage™, KIOSentrix™, DashTAGG® and SocialECHO™. The company employs its platform to connect consumers to brands, drive store traffic, increase shopper spending, and shorten the path-to-purchase. The Blue Calypso platform includes extensive big data analytics, tracking consumer engagement such as the spread of shared content, attribution, geo-location, and offer redemption. For more information, visit the company’s website at www.bluecalypso.com